Bill Roth, Ulitzer Editor-at-Large

Bill Roth

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Try Book Recommendations based on Top News

We are pleased to announce a new website,, based on its recently released technology, Sophia Recommends™. makes book recommendations from the entire catalog based on the top trending news stories from around the world based on a news feed of the top stories from Google News. The user can then click on an image of the book to purchase on Sorphia is a member of the Amazon affiliates program., which is a Beta release, uses the recently released Sophia Recommends technology.

Sophia Recommends is a solution that helps publishers reach readers by making book recommendations based on an understanding of their current interests. It does this by helping readers discover books, articles or videos  by intelligently understanding their interests based on the content they are currently consuming online in real time. In doing so, it enables publishers to bring in more revenue by more accurately matching customers interests to books they want to buy.

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Before Sophia Recommends, most publishers have been using tools that recommend additional content selections based on popularity, sales data, friend recommendations and behavioral data. Yet, what was missing was intelligence on what a user is most interested in at any given moment in time. Sophia Recommends enables “searchless search” by allowing the discovery of books automatically, by understanding a reader’s interest based on the web content that they are currently consuming. What’s more, it takes this intelligence one step further to automatically find similar content, like articles, blog entries, videos or consumer products. These recommendations are then highly relevant to the reader’s interest, without relying on cookies or any former knowledge of the reader – dramatically improving site engagement and sales.

Key features of Sophia Recommends include:

  • Increased revenue for publishers by more accurately targeting customers with the books that reflect their interests at any moment
  • Ability to automatically generate recommendations among books, articles, products, audio, video and any other text-enhanced content
  • Advanced filter capabilities to make finding relevant content even easier
  • Easy integration through industry standard protocols

Sophia Recommends is based on the Sophia for Publishing platform. Sophia for Publishing is an advanced discovery engine and API set that automatically understands reader interests based on what they are currently consuming online. More info on this platform for content discovery can be found at:

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More Stories By Bill Roth

Bill Roth is a Silicon Valley veteran with over 20 years in the industry. He has played numerous product marketing, product management and engineering roles at companies like BEA, Sun, Morgan Stanley, and EBay Enterprise. He was recently named one of the World's 30 Most Influential Cloud Bloggers.