Bill Roth, Ulitzer Editor-at-Large

Bill Roth

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Join us for a Webinar on Sophia For Advertising

JOIN US for the Sophia for Advertising Webinar on May 8th. Register Today.

This webinar will introduce you to Sophia and its latest product, Sophia For Advertising. Sophia’s advertising technology provides a new approach to building target audiences, by understanding the content that users are interested in.

Ad networks know the web page (URL) or App for each ad request. Sophia reads this content and automatically understands what it is about allowing advertisers to generate meaning-based contextually relevant ads. No cookies required.

Ad Networks can then blend Sophia’s content-based recommendations with their existing predictive analytics to further enhance audience relevance. This webinar will give you an overview of the product, its features, benefits and how it works.

Title: Sophia For Advertising: An Introduction
Date: Wednesday, May 8, 2013
Time: 9:00 AM - 10:00 AM PDT
After registering you will receive a confirmation email containing information about joining the Webinar.

System Requirements
PC-based attendees
Required: Windows® 7, Vista, XP or 2003 Server
Mac®-based attendees
Required: Mac OS® X 10.6 or newer
Mobile attendees
Required: iPhone®, iPad®, Android™ phone or Android tablet
Space is limited.

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More Stories By Bill Roth

Bill Roth is a Silicon Valley veteran with over 20 years in the industry. He has played numerous product marketing, product management and engineering roles at companies like BEA, Sun, Morgan Stanley, and EBay Enterprise. He was recently named one of the World's 30 Most Influential Cloud Bloggers.